NEW STYLES FROM VIVA INTERNATIONAL’S GANT Viva International presents the new GANT Eyewear Spring/Summer 2012 Collection, consisting of three men’s and three women’s ophthalmic styles, inspired by the All American Preppy lifestyle of today’s GANT man and woman. Two new men’s ophthalmic styles from the GANT Rugger Eyewear collection are also included in this season’s new releases, along with three new styles from the GANT by Michael Bastian Eyewear collection.
NEW VISION CARE PATIENT MAGAZINE IN MAY This May, AllAboutVision.com and First Vision Media Group are partnering to create All About Vision – The Magazine. This reception-area publication will be for patient education and will be distributed in First Vision Media Group’s Vision Care Product News. The Vision Council will be the exclusive sponsor of the first two issues, due out in May and October of 2012.
VISIONWEB’S SWEEPSTAKES FOR ECPs IN 2012 March of 2012 saw the kickoff of VisionWeb’s Money Madness Sweepstakes, which celebrates the efficiencies associated with online ophthalmic product ordering by rewarding practices for placing more of their orders via the VisionWeb network. The VisionWeb “Efficiency Cowboy” will be challenging Vision Expo East attendees to an online-ordering race at booth #MS7061 for a chance to win prizes, including a Kindle Fire.
WILEY X SPONSOR’S 21ST ANNUAL SWING FOR SIGHT GOLF CLASSIC Wiley X will once again sponsor the 21st Annual Swing For Sight Golf Classic, held at the Hermitage Country Club on June 11, 2012. More than 200 golfers are expected to tee off in to raise more than $90,000 in support of Prevent Blindness Mid Atlantic, a volunteer, non-profit organization that is dedicated to preventing blindness and preserving sight in children and adults.
MCGEE OFFERS CHANCE TO ATTEND ART FOR LIFE EVENT IN THE HAMPTONS You can enter the Argyleculture Sweepstakes for a chance to win a trip to the Hamptons. Two winners will be selected to attend the exclusive 13th Annual Art of Life East Hampton Benefit at Russell Simmons’ private East Hampton estate. Visit mcgeegroup.com/pages/argyleculture-promo for details on how to enter.
WILEY X TO SUPPORT IMPORTANT BREAST CANCER RESEARCH For the third year in a row, leading protective eyewear manufacturer Wiley X will be raising thousands of dollars for The Breast Cancer Research Foundation (BCRF), through an ongoing fundraising program linked to sales of its popular Lacey sunglasses. Throughout 2012, Wiley X will donate $3 from the sale of each polarized or
non-polarized Lacey model to support the efforts of this long-standing and
proven charitable organization.
COBURN TECHNOLOGIES ESTABLISHES NEW LEGALITY AND OFFICE IN CHINA Coburn Technologies, formerly Gerber Coburn, a leader in providing innovative, end-to-end customer solutions to the world's ophthalmic lens processing industries, has established a new legal company entity and opened a new branch office in Shanghai, China.
COBURN TECHNOLOGIES SIGNS AGREEMENT WITH TECNOBRASIL/RAMOS MEJIA OF BRAZIL Coburn Technologies has completed a distribution agreement with Tecnobrasil/Ramos Mejia IND. & COM. LTDA of Brazil for the sale and service of Coburn lens surfacing products. The agreement allows Tecnobrasil to sell Coburn surfacing products to wholesale laboratories in Brazil, including lens blockers, generators, polishers, and spin coaters.